Our Vision and Values

A sophisticated understanding of the past is one of the most powerful tools we have for shaping the future.

At Winthrop, we specialize in the strategic application of history.  We use proven historical and archival methodologies and extensive knowledge of organizational change and development to help you:

Nothing could be more practical.  Armed with a sophisticated understanding of past experience, you can redefine corporate culture, shape public perception, sharpen vision and strategy, and inspire innovation.  you will always have access to a treasure trove of stories too---stories of survival, perseverance, and triumph over adversity that you can use to instill in people a sense of identity and purpose.  Most of all, you will have a potent framework for thinking about the future.  As the historian of business strategy and organization, Alfred D. Chandler, Jr., never tired of asking his Harvard Business School classes, “How can you know where you’re going if you don’t know where you’ve been?”

As important as our vision are the values that guide us.

Client Service. We listen carefully to understand our clients’ needs and develop options and solutions tailored specifically to address them. Then we work with them, collaboratively and interactively, to ensure that we meet or exceed their expectations.

Professionalism. We are professional historians and archivists with advanced degrees in our fields. With a deep knowledge of business and economic history, broad industry and functional expertise, and an international network of consultants, we produce superior work of enduring value for clients around the world.

Teamwork. We work in teams to deliver projects on-time and on-budget. This collaborative approach further enhances the quality of our work by enabling us to leverage the knowledge and expertise of other Winthrop professionals.

Integrity. Our clients entrust to us one of their most valuable assets: their legacy. We repay that trust by adhering to the highest professional and ethical standards, which ensures that our work has credibility.

Reputation. With an unrivalled list of distinguished clients, we have earned the confidence of senior leaders and the respect of our fellow professional historians and archivists. We know that our reputation is our most valuable asset, so we strive to earn our clients’ trust every day.

Passion. We love history: the stories it has to tell and the insights it has to offer.

Impact. We help our clients capture and capitalize on their experience, giving them the tools they need to shape the future.