HISTORIES

Managing Change
The imperative to change and adapt is crucial in today’s world. But organizations, especially successful ones, tend to carry on doing the same thing—sometimes until it’s too late. History, by helping you to see events and policies, past and present, in context, can help drive organizational change.

How? The Japanese call it genchi genbutsu—“go to the source”. History de-politicizes events and authenticates the story. No generic management theories here: your history is the ultimate proprietary source of information within and about your organization, making it easier to build a consensus for change.

But change can also weaken organizational memory. If no one is keeping watch, organizations may lose sight of who they are and what they do best. History can help you to recover and promote that core institutional identity and focus on what is most important to the continued success of your organization.